Conversica Announces Fundraising Intelligent Virtual Assistant

Conversica Announces Fundraising Intelligent Virtual Assistant

Conversica, Inc., the leader in Intelligent Virtual Assistants helping organizations attract, acquire and grow customers at scale, announced today it is equipping development teams and organizations to drive personalized engagement with donors, surface new donation interest, and nurture repeat giving among its existing donor base with the launch of a new fundraising Intelligent Virtual Assistant. According to the 2018 Fundraising Effectiveness Report, 50 percent of donors don’t contribute to an organization after their first year of donations. In tough times instigated by COVID-19, it’s more important than ever for fundraisers to retain donors and develop relationships that will result in lasting engagement. Today’s fundraising organizations may not have dedicated employees responsible for both identifying prospective donors and cultivating relationships with current donors to maintain a reliable source of funding to keep their organizations afloat. In fact, development roles typically have high-turnover, making it challenging to build advocacy with donors.

Trending News